Authentic Minds,

Compelling Stories

Fighting Stigma

Fighting Stigma

Any Script

No matter what medium your story is being presented in – from video games to movies to theatre – there is a role for consultation on mental illness representation.

Any Audience

When people see their own struggles represented in an appropriate way, they are more likely to seek help. When their story is demonised or turned into a trope, they will be more likely to turn away.

Mental illness is common.

 

More than 40% will experience a mental health issue in their life. Around 9% of people will have suicidal ideation this year.

 

But mental illness is still stigmatised and poorly understood by society. Almost 45% of people say they would find a mentally ill person “scary”.

 

Inappropriate and harmful representations on our screens and in stories increase prejudice and discrimination against our vulnerable communities.

 

Conversely, accurate and sympathetic portrayals increase awareness and promote help-seeking behaviour.

The power to change lives is in your hands.
Get in touch
Reasons to Get It Right

Reasons to Get It Right

Responsibility.

Avoid stigma, stereotypes, and harmful messaging.

REALISM.

Connect with your audience by using authentic, genuine characters.

RESPECT.

Show empathy and mindfulness toward a vulnerable community.

Dr Jennifer
Hazel I am a Consultant Forensic Psychiatrist working in New Zealand, and a passionate lifelong gamer. Industry Trusted In 2020 I was received the title "Global Gaming Citizen" at The Game Awards, for my contribution to mental health advocacy. Industry Trusted I have a unique set of expertise as a psychiatrist who is intricately familiar with game design and storytelling. Watch
Clients and Projects

Clients and Projects

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Articles and Analysis

Articles and Analysis

Coping Mechanisms

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Tom Nook – Animal Crossing

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October 5, 20230 comment

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